Manifesto
Our vision
We help people live better by using data.
Our mission
We do this through engaging training courses, educational products and data-based popular content.
Reality
Data is an aspect of our daily lives: not only numbers, but the reality that surrounds us can be viewed through the lens of data
For everyone
Using, reading and representing data is not only a skill for a select few: we believe that with simple and direct language, even fun, anyone can feel involved in data processing
Rights
Having the skills to know how to interpret a visual representation of data (data visualization) is part of the rights of every citizen and citizen.
Start
Every profession, every profession that is based on the observation (and storytelling) of reality starts from the data, even if you have never thought about it before.
Data-informed
We believe that the right formula for working with data is to have the goal of being data-informed, “informed by data”, not data-driven, “driven by data”, because with the former we make decisions with awareness, the second is likely to make us believe absolute truths of information just because they have numbers inside.
Needs
When the data is not there, perhaps it is because it has never been collected before, not because that part of reality does not exist. Think of the data bias between the north and south of the world, the lack of gender data, for example: we believe they should always be taken into consideration and, when possible, overcome with research.
Improve
By learning to read data and graphs we have a knowledge of the world that we need to be better citizens and towns.
